Bath time, Play time, Anytime! Made entirely of child-safe foam, these huggable, squeezable, touchable favourites are designed for fun and learning at playtime bath time or anytime The Soft Shapes range is a brand of innovative Kids. Innovative Kids creates award-winning books designed for everyday play and extraordinary learning, from birth to age 12 and beyond. More than just books, innovative Kids titles are also games, puzzles, and toys - because having fun is the best way to learn, and more fun means more learning. Our products inspire the potential in children around the world by encouraging a lifelong love of reading and learning. Feature: - Fairy-tale fantasies come to life in royal fashion as kids pop out a princess, price, enchanted castle, and more from a beautiful magical kingdom - Each of these soft foam puzzles has six chunky pop-out pieces that stand up for hours of imaginative play - A tray provides permanent storage for fun on the go or in the bath